Van Houtte brand gets a makeover

Van Houtte brand gets a makeover

The entire line of Van Houtte® products now sports a new look while maintaining the trademark quality and variety its customers expect.

Montreal, QC (August 26, 2016) – Van Houtte®, the premium Canadian coffee brand founded by Albert-Louis Van Houtte in 1919, has revamped its logo in preparation for its upcoming hundredth anniversary. More than ever, the new logo reflects the company’s heritage and extensive know-how. Some things are here to stay however, and the brand’s characteristics remain unchanged: Van Houtte® still selects the best coffee beans and roasts them in small batches to deliver premium quality coffee to its customers.

Full press release here

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