Ethnic

Chinese New Year is fast approaching – February 16th marks the Year of the Dog! In Chinese symbolism the dog is known for being communicative and hard working – we should be in for a productive year! For this celebration, it is important to have your store stocked with popular Asian and Ethnic produce items. Offering …

Christmas Italian Style was the theme on BT Calgary with Aurora Importing Chefs Christian Pritchard from Toronto & Andy Mollica from Vancouver. They are touring Western Canada promoting authentic Italian traditions for festive entertaining ideas that will WOW all consumers proving that “Great Foods Have No Borders”. Another first for …

Here is another Aurora first partnering with outstanding Western Canada (Alberta) retailer Italian Centre Shop. This is what We believe to be news worthy industry initiatives that celebrate conventional retailing and help differentiate traditional grocery from discount by moving them a little into the specialty segment. A great way to …

Mexican Food Undergoes Category Expansion There was a time when the term ‘Mexican Cuisine’ meant tacos and salsa. But the landscape of ethnic cuisine has changed and along with it consumers’ desires when they hit the ethnic aisle. Mexican foods have seen significant category expansion over the years. “Mexico has been a very prevalent …