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Naturally Homegrown Foods Ltd. wins most innovative new product awards at 2016 Sweets & Snacks Expo
Hardbite “18 Carrot Gold” Carrot Chips named winner of Most Innovative New Product in the Salty Snack category for taste, innovation and packaging among hundreds of other new products
Vancouver, June 14, 2016: Building on the successful market launch of Hardbite “18 Carrot Gold” Carrot Chip, Naturally Homegrown Foods Ltd. today proudly announced the product was named the 2016 Most Innovative New Product Award – Salty Snack by the National Confectioners Association at the recent Sweets & Snacks Expo in Chicago.
“This is such a massive honor for us to be recognized by our peers in North American retail industry,” said Naturally Homegrown Foods Ltd. President Kirk Homenick. “We launched the Hardbite “18 Carrot Gold” Carrot Chip in the fall of 2015 as part of our premium root vegetable chip line and we are honored to be recognized for bringing innovative, delicious products to the salty snack food category.”
The Most Innovative New Product Awards were introduced five years ago at the Sweets & Snacks Expo to showcase the most innovative ideas, concepts and products in two of the fastest growing categories, confectionery and snacks. Hardbite “18 CARROT GOLD” Carrot Chip, was selected as a winner from more than 320 product entries. Panel participants included executives from some of the top retailers of candy and snack products representing more than 20 percent of U.S. buying power as well as trends experts and a supermarket registered dietitian.
“The jump in number of products submitted in 2016 reflects the sprawling innovation that happens in the candy and snack categories,” said Phil Lempert, food trends editor for NBC’s TODAY show and panel moderator. “As leaders in center store innovation, more than 6,500 new candy and snack items generated more than $6 billion in sales in 2015. Candy and snack manufacturers know how important it is to meet the demands of the consumer through innovative and diverse products.”
Naturally Homegrown Foods Ltd. is a BC based premium snack food company. It produces a line of hand cooked chips under the Hardbite brand name. The product range is derived from all natural premium locally grown potatoes and root vegetables that are slow cooked, and hand turned to ensure quality. Hardbite chips are dressed in only the most aromatic, natural spices. Hardbite chips can be found in leading retail locations in Canada and the USA. For more information, please visit Facebook page, Twitter (@Hardbite) or website www.hardbitechips.com
Sponsored by the National Confectioners Association, the Sweets & Snacks Expo is the confectionery and snack industry’s most successful, world class event. It is unrivaled in new product launches, business-building solutions and innovations in merchandising. More than 17,000 qualified professionals attend with global participation from 90 countries. 720 exhibitors spread across two halls displayed nearly four acres of candy and snacks products at the 19th annual Expo which is held each May at Chicago’s McCormick Place.
