Greenleaf Foods, Maple Leaf Foods’ plant-based foods subsidiary, has just announced the widescale distribution of its plant-based protein brands Lightlife® Foods and Field Roast Grain Meat Co™ to 330 Walmart stores across Canada.
Recent Nielsen data shows the meat and dairy alternatives category was one of the fastest growing FMCG categories in 2018, fueled by an increase in consumption, not just by vegetarians and vegans, but other individuals and households who are choosing to reduce their meat and dairy intake or increase plant-based foods consumption.
Greenleaf Foods is committed to shaping the future of plant-based foods, and through this expansion in distribution will make these alternatives more accessible than ever to families across Canada.
Some of the products that will be available in Walmart stores nationwide include Lightlife’s Smart Bacon, Smart Tenders Chick’n, Smart Dogs, Gimme Lean Sausage and Smoky Tempeh Strips. Meanwhile, Field Roast is introducing Smoked Apple Sage Sausage, Italian Sausage, Mexican Chipotle Sausage, FieldBurger, Chao Creamy Original, Chao Garden Herb and Chao Tomato Cayenne.