Western Grocer Serving the industry since 1916
As Canadians face an active start to the wildfire season and communities continue to recover from recent floods, The Canadian Red Cross and Walmart Canada are launching their annual nationwide giving campaign to support emergency response efforts across the country and strengthen community resilience.
Over the next month, from June 25 – July 24, 2006, customers can donate at checkout in Walmart Canada stores nationwide or online at Walmart.ca. Funds raised will help the Red Cross provide critical assistance, including emergency lodging, food, clothing, and personal items, to people affected by emergencies in Canada.
To help launch the campaign, Walmart Canada is donating $1 million, reinforcing its commitment to disaster relief.
With recent floods impacting communities in Manitoba, Saskatchewan, and Ontario, the need for support is urgent. Support from Walmart Canada and its customers helps the Red Cross deliver immediate relief in the first days following an emergency as well as longer-term recovery support.
For more than 23 years, Walmart Canada, together with its associates and customers, have raised more than $77 million for the Red Cross, making Walmart the organization’s largest corporate sponsor. On average, Walmart’s support helps one in four Canadians who are assisted by the Red Cross.
“Thanks to Walmart Canada, its associates, and customers, the Canadian Red Cross is better positioned to help people affected by disruptive events. As extreme weather events continue to impact people across the country, partnerships like this enable us to assist individuals and families as they navigate uncertainty, access assistance and begin their recovery at a time when it matters most.”
– Amy Avis, Chief of Operations, Canadian Red Cross
