Western Grocer Serving the industry since 1916
(Langley, B.C. – November 26, 2020) More Rewards is excited to launch their newest partnership with CIBC, one of Canada’s leading financial institutions, enabling customers to maximize their points more than ever. This new partnership allows CIBC’s large client base to earn double the More Rewards points for every $1 spent* when they present their More Rewards card and pay with their CIBC credit or debit card in store at any Save-On-Foods, PriceSmart Foods and Urban Fare location across western Canada or with their CIBC credit card online at SaveOnFoods.com. It’s simple – there’s no registration, no linking, and no signup. CIBC customers who are More Rewards members will earn double their points automatically beginning November 26.
In addition to doubling the More Rewards points earned at the checkout or online, from November 26th, 2020 to February 28th, 2021, customers are automatically entered to win** one of four prizes of FREE Groceries for a Year when they use their More Rewards and CIBC credit or debit cards at one of the three participating grocers.
“We are thrilled to launch this exciting new partnership with CIBC which allows our customers to earn double the More Rewards points on their purchases with no requirement to link cards or register,” said Dan Howe, President, More Rewards. “We are committed to providing excellent value to our customers, and this partnership is a new, innovative, and simple way of doing just that.”
As one of Western Canada’s favourite loyalty programs, More Rewards has over 3.5 million members. Their extensive customer data will provide greater opportunities to offer significantly more personalized promotions to customers.
This new partnership provides CIBC with high marketing value through a unique 360-degree omni channel ecosystem which includes More Rewards digital platforms, Save-On-Foods store and digital assets, as well as Jim Pattison media assets. More Rewards is in the midst of a large digital transformation, and the new CIBC partnership will improve our capability to focus on high opportunity customers. With a new app in development serving up personalized offers, CIBC will be cross promoted with all of the More Rewards partners.
“The new partnership between CIBC and More Rewards is an exciting one as we see our shared values align to offer our customers increased value for their hard-earned money,” said Diane Ferri, Senior Vice-President of Card Products, CIBC. “By teaming up with More Rewards we are proud to offer Western Canadian families a new opportunity to enhance their grocery shopping experience.”
As a leading Canadian-based global financial institution, CIBC provides clients across Canada with financial advice, products and services through banking centres, as well as through direct, mobile and remote channels. Their goal is to build a modern consumer and business relationship bank to help clients achieve their ambitions.
More Rewards is one of Western Canada’s favourite loyalty programs for over 28 years with over 3.5 million active members and provides customers the opportunity to easily earn points on everyday purchases and then redeem those points for things like free local travel, groceries, gift cards and more. With the More Rewards card you can earn points during almost every grocery shop at Save-On-Foods, PriceSmart Foods and Urban Fare, in addition to hundreds of More Rewards partner locations where additional points can be earned, such as Panago Pizza, Jim Pattison Auto Group, Speedy Glass, and more.
* More Rewards points cannot be earned on lotto, tobacco, gift cards, prescriptions, clinics, diabetes care, tickets, charities, wines, bus passes, postage stamps, delivery, insurance, deposit & recycle fees, rewards and taxes, where applicable.
** Please click here for all the contest rules & regulations.
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