Western Grocer Serving the industry since 1916
Mobile Checkout to Change the Retail Industry
Jan 18, 2016 – New York – FutureProof Retail (FPR), a software development provider, announced today their launch of Mobile Checkout – the retail industry’s first start-to-finish, secure self-checkout app.
Mobile Checkout is an easy-to-use, white-labeled check-out app that store owners can make available to their customers. With this app in hand, customers are enabled to walk the store, scanning items as they are placed in the cart. Once the shopping trip is complete, the consumer simply pushes a ‘checkout’ button, and pays via their smartphone.
In addition to solving the number one consumer shopping complaint [of a too-long checkout process], the Mobile Checkout app offers store owners a robust way to create and manage customer loyalty, effectively changing loyalty shopping programs as they are known. “Traditional loyalty programs are based on consumers receiving discounts when using their loyalty card. However, this is not true loyalty, and simply creates a ‘race to the bottom’ in terms of product pricing,” says Steve Hinton, FPR CMO. “True loyalty is gained through optimizing the customer’s experience in such a tremendous manner that they continue to return,’ Hinton says.
This app collects user personal data upon sign-up, tracks purchase history and provides product suggestion (in real time) based on other products scanned. The features in Mobile Checkout allow merchants to reduce shrinkage and create long-term, authentic and sustainable loyalty by:
- Reducing merchandise handling
- Reducing lines and wait times
- Reclaiming floor space for high-profit products
- Increasing impulse purchases by pushing product suggestions to shoppers
- Gaining knowledge of the shopper’s buying habits
“The Mobile Checkout app is poised to completely change the shopping experience as we know it,” says FPR Founder Di Di Chan. “We are incredibly excited about the effect this app will have on the world, and the additional robust features we are planning to roll out in the next year,” she finished.
About FutureProof Retail
Established in 2013 and based in New York, NY, FPR is comprised of a team of award-winning software engineers and business developers. FutureProof Retail was founded by a team of impatient shoppers, and brings a unique focus to ease-of-use in self-service systems. The FPR team’s expertise in past endeavors has earned significant accolades in the AppStore and across a variety of industries. For more information, please visit www.futureproofretail.com.
