Articles

By Karen D. Crowdis The food manufacturing industry will see many 2015 themes hang over into 2016 as the food trend pendulum continues to hover over them. Trendy 2015 ideas will be solidified as staple expectations with consumers. That will influence reformulating top performers and how new products are created …

‘Tis the season: Lines, lines everywhere. But shoppers are getting better at putting that down time to good use, studies show, by shopping online with their phones. SocialCentiv, whose software helps companies find customers on Twitter, has some holiday marketing tips to help marketers maximize their e-commerce and mobile campaigns; …

Retail managers constantly juggle consumer demand for variety, shelf space, and profits. Gluten free products can seem like another demand. Instead, it is a growing segment. When managed properly, a gluten free section can build consumer loyalty and profits. Excluding non-medical shoppers, seven of 100 shoppers are looking for gluten …

Social media is about sharing, not selling. If you want to sell, then try advertising. For businesses, social media should be a forum where you would be sharing your expertise by positioning yourself as the expert. And as the expert, would you not want to share your expertise? As an …

Pasta manufacturers will challenge you to find a more versatile product in the grocery aisle. From a homemade mac n’ cheese, to a suave seafood linguini, pasta can be dressed up or dressed down to meet any everyday or special occasion. Looking to fill up on fibre? There’s a noodle …

Changes to B.C.’s liquor policy could mean a windfall for grocers. It may be only one store in a pilot project, and the only product available so far is local VQA wine; but the long-standing dream of brewers and distillers to sell to grocers in B.C. has finally made the jump to reality. And even …

Fixtures are an integral part of store design, and the most elaborate systems go a long way in making any store appealing. But even basic systems judiciously used can encourage shoppers to fill their baskets. For example, Dr. Herb Sorensen, author of “Inside the Mind of the Shopper,” says staggering fixture patterns from section to …

Millennials are cooking more, but they want help from the deli On June 25, in “The State of Fresh: Are Fresh Foods Really Stealing Sales From Non-Fresh Foods?” Nielsen Surveys said overall fresh department sales have increased by five per cent, with deli sales showing a volume growth of six per cent and dollar growth of nine …

Last September, an Institute of Food Technologists (IFT) article, Today’s Supermarket Special: Transforming the Store, indicated that, while convenience is still a priority for shoppers, the definition has changed. “Convenience isn’t just about getting in and out of the store quickly or going to the store nearest to you,” says Laurie Demeritt, CEO of The Hartman Group, which partnered …

Discovery Organics is Committed to Organics and Fair Trade  In July, Discovery Organics’ new 20,000 square foot headquarters in East Vancouver was still being prepped for occupation. But Annie Moss, who founded Discovery in 1998 with partner Randy Hooper, could be found wandering through the bare facility, looking like the proverbial kid in the …