Premier Protein is kicking off 2026 with Refreshed Branding and a New Product Launch!   

Premier Protein – the #1 best-selling protein shake brand in Canada – is kicking off 2026 with refreshed branding and a new product launch!

Branding Refresh:

• Premier Protein is unveiling new branding across all packaging and marketing in Canada this January.
• The new look is modern, positive and uplifting to reflect the Premier Protein’s commitment to delivering joy along the health journey.
• Premier Protein’s fan-favourite shakes and powders will remain consistently great tasting, with simple, clear nutrition you can count on.

New Product Launch: Premier Protein is expanding its portfolio in Canada with their first plant-based offering, Al’mazing Non-Dairy Protein Shakes.  Made with real almonds, the shakes are Premier Protein’s first non-dairy offering and are and crafted for great taste without compromise.

What sets Premier Protein’s Al’mazing Non-Dairy Protein Shakes apart?

• Only plant-based protein shake in Canada not using pea protein
• Smooth & creamy like a treat with two delicious flavours (Vanilla & Coffee)
• 20g protein, 160 calories & 5g sugar
• Made with real almonds and no artificial flavours or colours