What’s new from Lassonde?

Oasis HydraFruit
Peachy innovation
Popular with consumers seeking better refreshments for a healthier lifestyle, Oasis HydraFruit is expanding its lineup of fruit juice and water beverages with a new Peach flavour, in supermarkets everywhere. Absolutely no added sugar or artificial sweeteners!

Allen’s Cranberry
A new Canadian classic
Canada’s iconic juice brand of 80+ years, Allen’s, celebrates authenticity with its new Cranberry Collection. Made in Canada with 100% Canadian cranberries. This optimized line-up includes Cranberry Cocktails and Diet beverage.

Fruité limited edition Pinea-colada
Tastes like summer!
Voted as THE new Limited Edition flavour of 2023, Fruité’s Pinea-colada is a fun and taste-bursting flavour innovation that is sure to generate incremental sales and create excitement across Canada.

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Kate Sprack promoted to Director of Trade Marketing, CanPrev (Orange Naturals)

Kate Sprack, based in Victoria, British Columbia, brings nearly a decade of experience connecting brands, …