| TORONTO – May 25, 2016 – Walter Craft Caesar Mix, created by Canadian entrepreneurs Zack Silverman and Aaron Harowitz, is Canada’s most award-winning Caesar mix, having amassed seven gold medals in international spirits competitions since its launch in late 2013. The record-breaking number of wins at these highly respected events can be chalked up to Walter’s commitment to using only fresh, whole, and sustainable ingredients in their mix. |
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| Zack notes that, “we love Caesars, but realized that many Caesars are made with a mix that contains a bunch of ingredients we think have no business being in our national cocktail. That didn’t sit right with us, so we made Walter – an all-natural alternative made here in Canada.”
Countless panels of carefully selected spirits-industry experts agree that Walter’s premium ingredients like vine-ripened tomatoes, Worcestershire sauce, hot sauce, grated horseradish, unique spice blend and sustainable clam juice, play a large part in its fresh and vibrant taste. The fact that the mix is made in Canada without the use of added artificial MSG, high fructose corn syrup, artificial colours or preservatives, only adds to the great flavour.
In addition to being Canada’s most celebrated Caesar mix, Walter is also proud to be Canada’s first Ocean WiseTM recommended Caesar mix. Products like Walter that bear Vancouver Aquarium’s sustainable stamp of approval help consumers make educated purchasing decisions with the health of our oceans in mind.
As the duo hails from Canada’s west coast, Aaron shares that, “we take a great amount of pride, both professionally and personally, to ensure that the product we offer Canadians is made with sustainably harvested clam juice.” |
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| Just in time to kick-off the summer season, Walter Craft Caesar Mix is debuting a brand new look, while keeping the same great taste. The tall and slender new bottle shape holds more juice, so you can enjoy even more of Canada’s favourite cocktail at home or at the cottage. You can find Walter Craft Caesar Mix across Canada at over 1,000 grocery and fine food stores including; Sobeys, Pusateri’s Fine Foods, Whole Foods Market, Sunterra Markets, Loblaws at Maple Leaf Gardens and Urban Fare.
Walter is also served at over 400 of the nation’s best restaurants including Toqué!, Café Boulud, Maison Publique, Una, Langdon Hall, and many Oliver & Bonacini restaurants including Canoe.
As Anthony Demas, Director of Beverage Management at Oliver & Bonacini notes, “we made the switch to Walter Craft Caesar Mix at Oliver & Bonacini Restaurants about two years ago and are proud to be using such a high-quality, all-natural, Canadian product in our Caesars. The fact that Walter is also Ocean Wise recommended is something we’re pleased to support. Our guests’ reception to our Caesars has been excellent; in fact, our O&B Café Grill Caesar using Walter was voted Toronto’s Best Caesar by Notable Magazine!”
Since launching, over 3 million Walter Caesars have been served across Canada.
As well as finding Walter Caesar at these fine retailers and establishments across the country, you can also order it online. |
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About Walter Caesar
Walter is a fresh, premium spin on the classic Canadian cocktail. Proudly crafted in small batches in Toronto, Ontario, the craft mix uses all-natural ingredients such as vine-ripened tomatoes, Worcestershire sauce, hot sauce, grated horseradish, select spices and real clam juice from a sustainable fishery in the North Atlantic. Walter is proud to be the first Ocean WiseTM recommended Caesar mix in Canada, and is always made without the use of added artificial MSG, high fructose corn syrup, artificial colours or preservatives. Walter is Canada’s most award-winning Caesar mix, having won seven gold medals at international spirits competitions.Connect with Walter Caesar online:
waltercaesar.com
facebook.com/waltercaesar
Twitter: @waltercaesar | Instagram: @waltercaesar |
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| For more information on Walter Craft Caesar Mix, for samples, or to arrange an interview with the company’s co-founders Zack Silverman or Aaron Harowitz, please contact:
Brittney McKee
Senior Account Manager, Butter Public Relations
brittney@butterpr.ca
647.524.1774 |
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