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Puratos Canada launches new website with customers in mind

December 2017 – This month, Puratos Canada rolled out their new website. The enhanced website further strengthens Puratos’ strategy to act as a partner to its customers. Developed in response to feedback that customers were seeking inspiration for their end products that can be created using the ingredients Puratos supplies, the new website showcases finished applications and recipes.

It also features improved navigation and functionality with a clean and contemporary layout. In addition, the live-chat option allows quick and efficient addressing of customers’ questions and concerns. The new website was tested on customers throughout its development to ensure optimum usability and to make sure that content would add maximum value to their businesses.

Liesbet Vandepoel, Marketing Director, Puratos Canada commented: “At Puratos Canada, we are excited to launch the new website and hope it will benefit all of our Canadian customers; providing ingredient inspiration as well as practical support. We look forward to receiving feedback on the new site and continue to grow and develop, as our customers and their needs do the same”.

Designed in tandem with the Puratos Group, the new website demonstrates Puratos Canada’s investment and focus on the Canadian market, while showing the company is also leading the way not only for its customers, but the baking industry. The website is currently available in English and will get a French version in the coming months.

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About Puratos
Puratos is an international group, which offers a full range of innovative products and application expertise for artisans, industry, retailers and food service customers in the bakery, patisserie and chocolate sectors. Our headquarters are located on the outskirts of Brussels (Belgium), where the company was founded in 1919. Today, our products and services are available in over 100 countries around the world. In many cases, they are produced locally by our subsidiaries. Above all, we aim to be ‘reliable partners in innovation’ across the globe to help our customers deliver nutritious, tasty food to their local communities.

Puratos believe in offering ethics, quality, passion, courage and innovation throughout its business and products. For further information, visit www.puratos.ca or engage on social: @PuratosCan on Facebook or @PuratosCan on Twitter.

Press Contac Puratos Canada:
Liesbet Vandepoel
Marketing Director
520 Slate drive
Mississauga, ON L5T 0A1
Tel.: +1 905 362 3698
E-mail: lvandepoel@puratos.com

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