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Four Ways to Ring Up More Jingle Online and On Mobile

‘Tis the season: Lines, lines everywhere. But shoppers are getting better at putting that down time to good use, studies show, by shopping online with their phones. SocialCentiv, whose software helps companies find customers on Twitter, has some holiday marketing tips to help marketers maximize their e-commerce and mobile campaigns; …

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Gluten Free Brings in Customers

Retail managers constantly juggle consumer demand for variety, shelf space, and profits. Gluten free products can seem like another demand. Instead, it is a growing segment. When managed properly, a gluten free section can build consumer loyalty and profits. Excluding non-medical shoppers, seven of 100 shoppers are looking for gluten …

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Let the Good Times Flow

Changes to B.C.’s liquor policy could mean a windfall for grocers. It may be only one store in a pilot project, and the only product available so far is local VQA wine; but the long-standing dream of brewers and distillers to sell to grocers in B.C. has finally made the jump to reality. And even …

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Modern Convenience

Last September, an Institute of Food Technologists (IFT) article, Today’s Supermarket Special: Transforming the Store, indicated that, while convenience is still a priority for shoppers, the definition has changed. “Convenience isn’t just about getting in and out of the store quickly or going to the store nearest to you,” says Laurie Demeritt, CEO of The Hartman Group, which partnered …

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Functional Beverages Help Consumers Address Health Concerns

Functionality is the new Paradigm With carbonated soft drinks (CSDs) declining at an annualized rate of four per cent (IBIS World), a fundamental shift is occurring in Canada’s $2.5 billion beverage market that natural health retailers are in a prime position to take advantage of. Today, the cutting edge beverages are less about simply thirst …

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